Thessaloniki

Thessaloniki’s waterfront isn’t just a backdrop — it’s an experience. Stretching for nearly five kilometers along the Thermaic Gulf, the promenade is a signature element of the city, and a versatile stage for open-air events, casual networking, and tranquil incentive moments that keep guests grounded in the spirit of place.

A Setting That Flows With Your Program: Host a welcome cocktail at the port, a sunset yoga session near the Umbrellas sculpture, or a walking meeting along the palm-lined esplanade. The city’s coastal energy invites movement and connection — ideal for energizing breaks between indoor sessions or for recharging after a productive day.

Private Cruises for Scenic Impact: Add a sail into your schedule — literally. Charter a private catamaran or motor yacht for a cruise along the bay, offering views of the White Tower and the city skyline as the sun sets behind Mount Olympus. Onboard experiences can include live acoustic music, curated wine tastings, or simply a relaxed gathering under the open sky.

Casual Luxury, No Transfer Needed: What makes Thessaloniki stand out is the ease: no buses, no transfers — the sea is just a few steps from the city center. This proximity means you can switch from a conference session to a waterfront cruise or cocktail hour within minutes, maintaining flow and momentum throughout the day.

Seamless Integration With Other Experiences: Pair a cruise with a gourmet seaside dinner or begin an evening program with an open-air aperitivo by the water. The waterfront is more than a location — it’s a connective element that adds elegance and atmosphere to any incentive program without added complexity.

In Thessaloniki, food is not just a meal — it’s a cultural performance. As a designated UNESCO City of Gastronomy, Thessaloniki blends rich culinary heritage with vibrant modern creativity, offering incentive groups and corporate guests a sensory journey that’s as rewarding as it is delicious.

Experiences That Engage the Senses: From meze-style tastings in Ladadika to multi-course fine dining on rooftop terraces, every meal can be tailored to match the tone of your program. Curate a progressive dinner across the city, or turn lunch into an event with wine-pairing menus, cooking demos, or live music. The city’s food scene is rich, expressive, and deeply rooted in local identity.

Workshops & Interactive Moments: Hands-on experiences are perfect for team bonding and authentic immersion. Arrange private cooking classes with local chefs, visit spice merchants in the Modiano market, or organize olive oil and tsipouro tastings in neoclassical courtyards. Add branded aprons or recipe kits for a personalized touch your guests can take home.

Venues With Personality: Dine in repurposed industrial spaces, modern art cafés, historic mansions, or elegant seaside restaurants. Whether you’re planning a casual break or a formal incentive gala, Thessaloniki has a venue to match every mood — all within easy access of city hotels and event spaces.

Storytelling Through Food: Thessaloniki’s cuisine tells the story of its people — Jewish, Ottoman, Balkan, and Greek traditions all come together on the table. Give your guests more than just dinner — offer them a narrative they can taste, remember, and associate with your brand or reward program.

Just beyond the urban energy of Thessaloniki lies a tranquil countryside dotted with vineyards, wine estates, and rolling hills — perfect for incentive programs seeking refinement, relaxation, and authentic connection to place.

Accessible Elegance, Close to the City: Within 30 to 60 minutes, your guests can be transported from downtown buzz to vineyard serenity. The regions of Epanomi, Naoussa, and Goumenissa are home to some of Greece’s finest wineries, producing indigenous varietals like Xinomavro and Malagouzia. These estates make ideal settings for off-site experiences — without the need for overnight travel.

Private Tastings & Estate Events: Create a refined outing with a guided tour through the vineyards, followed by curated tastings and lunch under olive trees or on panoramic terraces. Many estates also offer boutique event spaces for intimate team gatherings, executive roundtables, or celebratory evenings complete with live music and wine-pairing menus.

Tailored Experiences for Every Program: Whether you’re planning a relaxed reward excursion, a networking lunch, or a wellness-themed nature day, wine estates offer flexibility and hospitality that scale to your group’s needs. Add extras like sommelier-led blind tastings, grape stomping (seasonal), or even team contests based on aroma recognition or wine trivia.

A Reward That Feels Effortless: These escapes combine elegance with ease. No long transfers, no complex coordination — just fresh air, thoughtful storytelling, and exceptional wine. For planners, it’s an efficient way to give guests a high-value experience without compromising time or logistics.

Mythic Escapes for Modern Teams. Just over an hour from Thessaloniki, Mount Olympus offers a majestic natural setting — perfect for adding contrast, energy, and inspiration to any incentive itinerary. Whether your group prefers guided hiking, off-road jeep adventures, or scenic mountain biking, the experience is tailored, engaging, and seamlessly delivered.

Curated Off-Road Adventure: Guests embark on a scenic 4×4 journey through forested terrain and mountain passes. Each vehicle is led by a professional driver, ensuring comfort and safety throughout. Along the route, interactive checkpoints and light challenges keep participants involved, making the journey as rewarding as the destination.

Nature-Based Wellness & Activity: Hiking and biking options are available for all fitness levels, with experienced guides adjusting pace and difficulty. Trails reveal waterfalls, panoramic ridges, and shaded paths — ideal for reconnection, reflection, and conversation outside the meeting room.

Flexible Formats & Cultural Add-Ons: Enhance the day with a visit to nearby Dion, a field lunch in a serene spot, or storytelling moments inspired by Olympus’ mythological legacy. The program can be framed for wellness, exploration, or team cohesion — all backed by expert coordination.

Easy to Reach, Hard to Forget: Olympus feels a world away, yet remains a smooth and scenic transfer from Thessaloniki. For planners seeking a standout experience with minimal logistics, it’s a perfect mountain escape that delivers clarity, connection, and elevated value.